Is data the only way to identify priorities in improving our digital services?

John, our Senior Digital Product Manager, looks at our approaches to decision making and discusses how a relentless focus on data alone can be an issue for our team.

It’s vital to ensure your digital products are data-driven, right? Countless blog posts champion and showcase how to utilise data in a better way. But how do you manage this with limited resources?

Continue reading: Is data the only way to identify priorities in improving our digital services?